Dom Molodezhi Gallery

Concept, Corporate Identity

Dom Molodezhi is a gallery of contemporary art in Smolensk (Russia) which was opened in February 2019. The gallery is focused on site-specific art. While planning and creating an artwork the artist takes into account the location, cultural historical and social background of the place. So the specific place of the gallery (particularly trapezoid doorway) is the core visual element of the logotype, also it formes a grid for the visual identity. The gallery space includes an exhibition hall, a lecture hall, workshops, a bookstore, a library and a concert hall.